Discover the most searched beauty trends of 2023, according to Google.

Google announced its eagerly awaited 2023 Search Report and presented us with the prominent <a href="https://www.lofficielibiza.com/beauty/8-autumn-winter-2023-runway-beauty-trends-to-bring-to-life" target="_blank" rel="noopener">beauty trends</a> we have been following all year long. Among the dozens of trends that have gone viral, there are those that are vintage-influenced, fruit-inspired, and push the limits.
Let's take a look at the 9 most searched beauty trends by users, according to Google's 2023 search reports published recently.

The most searched beauty trend this year was "<a href="https://www.lofficielibiza.com/beauty/exploring-the-latte-makeup-trend-the-latest-beauty-craze-on-tiktok" target="_blank" rel="noopener">latte makeup</a>" . The indispensable elements of this make-up trend, which consists of warm browns and a velvet skin texture, are also caramel tones, creamy skin and nude coloured lips.

latte makeup

One of the trends that Hailey Bieber brought to us in 2023 was the &ldquo;<a href="https://www.lofficielibiza.com/beauty/strawberry-girl-makeup-hailey-bieber-summer-beauty-trend" target="_blank" rel="noopener">strawberry girl</a>&rdquo; makeup. The biggest complement to this look, which consists of a pink and red colour palette, is clean and moist skin.

Strawberry girl makeup

The nostalgic lip look of the 2000s is back this year with <a href="https://www.lofficielibiza.com/portraits/sofia-richie-grainge-the-ultimate-influencer" target="_blank" rel="noopener">Sofia Richie</a> 's use. This look, achieved by lightly touching the lips with concealer, has the possibility of creating a pale appearance.

Concealer lips

After latte-inspired makeup, mocha makeup also showed up in 2023. Mocha makeup , one of the trends introduced by TikTok, represents a neutral makeup consisting of dark brown tones.

mocha makeup

Nails inspired by the sparkling and soft look of lip glosses were this year's rising manicure trend. A <a href="https://www.lofficielibiza.com/beauty/lip-gloss-nails-manicure-nail-art-trend" target="_blank" rel="noopener">lip gloss</a><a href="https://www.lofficielibiza.com/beauty/lip-gloss-nails-manicure-nail-art-trend" target="_blank" rel="noopener"> nail</a> look can be easily achieved by applying a transparent, shiny coat over a pink-toned nail polish that is close to skin colour.

lip gloss nails

One of the beauty trends that came into our lives through TikTok this year is “douyin” makeup. The highlights of this trend, which is a Chinese make-up style, are sparkling eyeshadow, highly pigmented pink blush, lipstick applied with a blurred effect and dramatic eyelashes.

Douyin makeup

The dark lip pencil trend, inspired by the makeup looks of the 90s, was one of the prominent beauty trends of the year. It is possible to create this aesthetic by framing your lips with a <a href="https://www.lofficielibiza.com/beauty/the-revival-of-the-brown-lip-liner-trend" target="_blank" rel="noopener">dark brown lip pencil</a> and then using a lighter shade of lipstick to create contrast.

dark lip pencils

In fact, pink concealers, which have been on the market for years, have been on our agenda again this year, thanks to TikTok. Pink concealer, which is very effective in covering dark circles, is also recommended by make-up artists to make the skin look brighter.

Pink toned concealers

"Cold girl" makeup, which entered our lives as the weather got colder , became a trend that represented the effect of winter weather conditions on our skin. Cheeks that look flushed from the cold with blush, lips with a dull pink colour and a matte foundation are everything you need to catch this makeup trend.

The 9 most searched beauty trends of 2023

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