Design

Experience 'REBEL: 30 Years of London Fashion' at London's Design Museum

From September 16, 2023, to February 11, 2024, this exhibition, featured as part of London Fashion Week, revisits three decades during which London's budding talents have left an indelible mark on the global fashion scene.

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“Rebel Rebel, you've returned your dress/Rebel Rebel, your face is a mess”. These verses by David Bowie which summarise better than many words the last thirty years of militant and exuberant fashion, born from the youthful energy, creative vision and rebellious spirit of names such as Alexander McQueen (whose brand sponsors the exhibition), JW Anderson, Wales Bonner, Molly Goddard, Christopher Kane, Charles Jeffrey Loverboy , Meadham Kirchhoff, Matty Bovan, Bianca Saunders, Simone Rocha. Designers, now important names in the fashion system, some more left aside who managed to emerge thanks to the NEWGEN program of the British Fashion Council, whose thirtieth anniversary is made to coincide with the time span investigated by the exhibition.

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Change-Makers room. Photo Andy Stagg. © the Design Museum.

Among the 100 looks that from mid-September will form the story of "Rebel: 30 Years of London Fashion" at the Design Museum in London there will be the famous "swan dress" created by Marjan Pejoski for the Icelandic singer Björk, who wore it to the awards Oscar in 2001 and on the cover of the Vespertine album. Having become a cult of camp fashion - so much so that it ended up being replicated by RuPaul's Drag Race - it was exhibited at the "Camp, notes on fashion" exhibition at the Metropolitan Museum in New York in 2019.

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In the first photo: Latex suit worn by Sam Smith. Harry. Photo Andy Stagg. © the Design Museum. In the second photo: Swan dress worn by Björk. Marjan Pejoski. Photo Andy Stagg. © the Design Museum.


In its three sections " Art School ", " Backstage Pass " and " Runway ", the exhibition curated by Sarah Mower and Rebecca Lewin is a review of iconic garments such as the inflatable black latex dress created by HARRI for the red carpet of Sam Smith at the latest Brit Awards or Steven Stokes Daley's clothes for Harry Styles in the "Golden" video. The room " Alexander McQueen: the story of Taxi Driver " the 1993 collection created with the help of collaborator and friend Simon Ungless.
And again the conceptual clothes of Craig Green , the looks of the British club kids of Garreth Pugh and Martine Rose, the garments of the denim master Faustine Steinmetz and those made with the upcyling technique of Cristopher Reaburn.

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Alexander McQueen: The Story of Taxi Driver room. Photo Andy Stagg. © the Design Museum.

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