<p><span>A clean formula whose matte color lasts 16 hours: this is the (long) lasting promise of the new</span> <span>Dior lipstick.&nbsp;</span><span>The reliability of a lacquer and the</span> <span>comfort</span> <span>of a balm, concentrated in</span> <span>28</span> <span>natural shades.</span></p>

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              <p style="text-align: justify;"><span><strong>Peter Philips</strong> , Belgian Creative and Image Director of the house's Makeup, inspired his research laboratories with an innovation that breaks with the classic meaning of lipstick: the new product launched at the start of the school year is a tube , in every sense of the term. A comfort lipstick that leaves a thin film with intense color in just one application, highly concentrated in stable and reliable pigments, with absolute comfort for the lips. Tested, chewed and approved.</span></p>
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              <p style="text-align: justify;"><strong>The grapes of the next generation</strong></p>
              <p style="text-align: justify;"><span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; font-weight: inherit; letter-spacing: 0px;">This new <a href="https://www.dior.com/es_es/beauty/products/Y0308009-rouge-dior-forever-barra-de-labios-que-no-transfiere-mate-ultrapigmentada-comodidad-sensacion-segunda-piel" target="_blank" rel="noopener"><strong>Rouge Forever</strong></a> is presented as the meeting of a classic stick with the ease of application of a liquid, combined in turn with care elements. <strong>Peter Philips</strong> highlights the scientific performance that led to the design of a product that nourishes and soothes, without any transfer effect.</span> <span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; font-weight: inherit; letter-spacing: 0px;">&ldquo; <em>The 28 shades inspired by naturalistic palettes were designed from a clean formula, in accordance with an extremely strict charter which guarantees the ethics of manufacture and composition of the product. For example, the tubes are not refillable, because the manufacturing technique ultimately involves more waste than a single-use tube. The range of colors includes strong tones, close to botany and earth, without &ldquo;shocking pink&rdquo; or synthetic color. Here, all the colors are found in nature</em></span> <span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; font-weight: inherit; letter-spacing: 0px;"><em>and in the earth, intensified. They are reminiscent of spices. Each complexion can find the nude shade that suits it.</em> &ldquo;</span> <span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; font-weight: inherit; letter-spacing: 0px;">With a real moisturizing effect: the tube is waterproof to guarantee the virtues of the formulation. You have to remember to close it when you are not using it, to avoid evaporation of the care components.</span></p>
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<p style="text-align: justify;"><strong>Enhance natural light</strong></p>
<p style="text-align: justify;"><span>&ldquo; <em>This innovation took two years to develop. It sometimes took up to 20 tries to obtain a product that met the quality requirements of the house, whatever the conditions in which it was used, in terms of duration or temperature in particular.</em> &rdquo;</span> <span>Tasteful concentrates (</span> <span>&ldquo; <em>they carry a light floral fragrance, a hint of sweetness, which stays pleasant all day long</em> &rdquo;</span> <span>), these lipsticks leave a fine and supple film on the lips, which you no longer have to be concerned once it is laid. Also Image Director for <strong>Dior</strong> Makeup, <strong>Peter Philips</strong> points out that the campaign was shot entirely outdoors</span> <span>&ldquo; <em>to testify to this naturalness with strong women, beautiful in their freedom. This lipstick evokes lightness and a spontaneous aesthetic</em> .&rdquo;</span> <span><strong>Natalie Portman</strong> and <strong>Yara Shahidi</strong> , two assertive personalities and committed women, will lend their charisma as muses to this new generation of sustainable reds.</span></p>

With its new Rouge Forever, Dior imagines the ultimate clean lipstick

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