4 new pop-up shops in Saint-Tropez
In town or at the beach, never feel out of place thanks to these (very) tasteful Saint-Tropez pop-ups.
Dior in Shellona
A tribute to Christian Dior's passion for the Mediterranean art of living, Dior is inaugurating a unique pop-up store in Saint-Tropez, in the heart of Shellona Beach. In this exceptional setting, we find the very popular models of the Dioriviera capsule, adorned this season with a Wild Toile de Jouy, which also illuminates the deckchairs, cushions and parasols on the beach. In some places, you can come across animals transformed into life-size works, as if sculpted entirely in the sand, while the House's iconic pieces, from the Dior Book Tote to the scarves, are joyfully imbued with the Mediterranean spirit.
Until September 20, 2023. www.dior.com
Jacquemus at Indie Beach
Tobias Chaix, Raphaël Blanc and Vincent Luftman, the trio at the head of Indie Group, invited Simon Porte Jacquemus to dress up Indie Beach for a summer. T he entire beach is adorned with the designer's summer bayadère - we even find his touch even in the plates with Mediterranean notes - while the boutique, also signed Jacquemus, gives pride of place to the "SUMMER" capsule collection. It is full of close-fitting silhouettes in sunny shades, but also iconic bags and hats, reinterpreted in exclusive colours.
Until October 10, Route de Bonne Terrasse, 83350 Ramatuelle
BDC (Boy's Don't Cry), in the village
The concept store on rue des Saint-Pères, designed by Sophie Mechaly, is packing its bags a few steps from Place des Lices, for a peak summer. There are indeed rare pieces, a bit arty, always ultra-desirable, but also books and design objects. Very demanding on her selection of designers, the watchful eye of the founder of Paul & Joe has stopped this season on brands such as Alanui, Casablanca, Dr Collector, James Perse, Le Fleur, Nick Fouquet or Wales Bonner.
26 Boulevard Louis Blanc, 83990 Saint-Tropez
Gucci at Loulou Ramatuelle
Moored on the mythical beach of Pampelonne, Loulou Ramatuelle is an invitation to a unique journey between Capri and the Hamptons . For the summer season, the address places its tables and its beach club under the sign of the chic and carefree Riviera of the 1950s and 1960s, all topped with a hint of oh so necessary dolce vita. To accompany Loulou and her sweet Italian-American atmosphere, who better than the House of Gucci ? As part of an exclusive partnership, the luxury brand brings all the magic of its transalpine lifestyle and its sometimes elegant, sometimes relaxed, always joyful and uninhibited universe, by dressing with its GG motif and its signature palette the beach area of the new tropézien hot spot. We find there the inseparable chromatic code of the French Riviera, from vintage blue to mimosa yellow, whether it is parasols, day beds or deck chairs. Without forgetting to appropriate this delicious state of mind through the boutique entirely dedicated to the world of bathing, where swimsuits, sandals, bags and other accessories vibrate at the same tempo.
Loulou Ramatuelle, Chemin des Tamaris, Pampelonne Beach, 83350 Ramatuelle , loulou-ramatuelle.com
