Fashion

It's Beach Season! Jacquemus and Gucci Have Opened Summer Pop-Up Boutiques in Saint Tropez

Get ready to dive into the sunny season on the French coast, as it is all covered with yellow umbrellas.

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Saint Tropez's summer vacation experience has been taken to the next level with the launch of two new pop-up boutiques. An unforgettable and stylish getaway is guaranteed by the branded beaches added to them.

The guests of Indie Beach, a private beach club, can sunbathe on bright Jacquemus chaise lounges this summer. The resemblance to the recently launched "Le Raphia" home decor and art collection is hard to miss. It was a collaboration between Jacquemus and Exteta with a special re-edition of Gae Aulenti's "Locus Solus". Of course, the chic beach is followed by an equally chic pop-up boutique featuring the Jacquemus' Éte capsule with everything you need for the summer. Make sure to get there before October!

 

Gucci introduced a new vibrant space, announcing its partnership with the Loulou Ramatuelle Beach Club: umbrellas, towels, deck chairs, and cushions with the Gucci logo will decorate the beach on the French coast until the end of September. A pop-up boutique is set up nearby, inviting visitors to look at the brand's summer collection and the unique "Saint Tropez" capsule created for the event.

 

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