Fashion

NFT: Nike hits $1 million in sales by selling digital trainers

The release of Nike's first NFT sneakers on the Web3 SWOOSH platform proves that the NFT market is still active and exciting.

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Recently, Nike has opened the "General Access" sale for the first non-replaceable sports shoe that is encrypted by NFT through the SWOOSH experience platform. The sale starts May 15 for community members with each N FT costing $19.82, inspired by the Air Force 1's launch year.

Although it didn't sell out like the usual sought-after trainer sales, Nike also made a splash, selling more than 71,000 of the 106,453 "Our Force 1" NFT pairs, bringing in more than $1 million in sales. 

Despite the technical issues associated with traffic delays that led to this launch delay, the first sale from Nike's SWOOSH platform was a success, reflecting the continued interest of buying consumers. Shop for NFT assets in the digital age.

This proves that fashion still has a lot of untapped digital and metaverse potential, providing an opportunity for brands to leverage the power of NFT and possibly deliver virtual shopping experiences in the future. interesting.

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