Clean Girl - 5 tips to go beyond the trend that hit TIKTOK

As with makeup, the Clean Girl Aesthetic trend preaches minimalism in skincare, which consists of excluding “unnecessary” steps and establishing a three-step daily routine: cleansing soap, moisturizer and sunscreen (used in that order). "The skin responds well to a targeted treatment and not a very large volume of random products applied without guidance," says dermatologist Dr. Paola Pomerantzeff, dermatologist member of the Brazilian Society of Dermatology. But adding just a few steps to this routine can further improve the quality of your skin and help eliminate the need for makeup to achieve that clean look.

Bet, for example, on exfoliation, which is able to remove impurities and dead skin cells, unclog pores and help with cell renewal. “But be careful not to exfoliate too much, otherwise the healthy fat layer of the skin will be removed, which can cause dryness, redness, irritation and burning. Ideally, the care should be carried out once a week or every 15 days with specific products for your skin type and that are not too abrasive”, advises Dr Cintia Guedes. A great option for performing exfoliation is B.URB's Tribeca Facial Scrub, which features Rice and Apricot Microspheres to eliminate dead cells without harming or drying out the skin, improving texture, maintaining hydration and reducing oiliness.

Can be performed on the face, neck and neck, facial self-massage is a great way to soften the appearance of wrinkles and expression lines, improve muscle tone and provide hydration to the skin. "That's because facial massage provides improved blood circulation, which contributes to efficient oxygenation and causes skin cells to be properly nourished", explains vascular surgeon Dr. Aline Lamaita, member of the Brazilian Society of Angiology and Vascular Surgery.

Self-massage can be performed with the aid of serums or creams, which must be applied with sliding movements across the entire region of the face, neck and décolleté until the product is completely absorbed.

Anyone who wants beautiful, luminous and even skin without having to resort to makeup should invest in healthy habits, especially with regard to nutrition. “Food is the main source of nutrients necessary for the maintenance of the skin and skin appendages, such as hair and nails. To achieve healthy skin, it is essential to maintain a balanced, varied and natural diet, rich in functional foods. Watch out for ultra-processed foods, deep-fried foods and excess sugar, and introduce more vegetables and natural foods into your diet,” he says.   the nutrition doctor Dr. Marcella Garcez, director and professor at the Brazilian Association of Nutrology (ABRAN).  

The use of supplements can also be interesting to help maintain healthy skin. “To improve the appearance of the skin, substances for oral use may be indicated, such as FC Oral, which has an important anti-inflammatory action, and nutrients such as Exsynutriment to stimulate collagen along with Vitamin C, Resveratrol and In.Cell”, highlights the nutritionist Luisa Wolpe Simas, integrated nutrition consultant at Biotec Dermocosméticos.

In addition to diet,   it is important to avoid smoking and alcohol consumption, which can make the skin dry and dull, and to practice physical exercises regularly. “During physical activity, our circulation is more requested. The arterial system increases blood flow and, consequently, the supply of nutrients and oxygen to all tissues, including the skin. The venous and lymphatic systems also increase drainage speed, removing toxins and reducing fluid retention. As a result, the skin becomes more hydrated, flushed and more vibrant,” adds vascular surgeon Dr. Aline Lamaita.

Those who want to go further in the search for a clean, healthy and shiny look can still bet on aesthetic procedures. A great option to make the skin more   uniform and luminous is, for example, Pico Ultra 300, an ultra-fast laser that is fired at the skin after applying a carbon paste that penetrates the pores. “The laser performs a photoacoustic effect on the carbon paste that is inside the pores. This causes the pore walls to stick together and the pore closes. At the same time, the skin becomes more vibrant and luminous”, says dermatologist Dr. Abdo Salomão Jr., member of the Brazilian Society of Dermatology.

It is also possible to invest in injectables, such as the skinbooster. “Skinbooster is a low-density injectable hyaluronic acid; means that it does not promote volume, but it has the ability to retain water and improve skin hydration”, says Dr. Cláudia Merlo, a medical specialist in Cosmetology at the BWS Institute, who explains that it is still possible to enhance the result by associating the collagen biostimulator in the same syringe. “With this, we create a favorable environment for collagen-producing cells, as hydrated skin responds better to biostimulators”, says the doctor. The result is a skin with less fine wrinkles and more hydrated and firm.

Natural but shiny lips are one of the hallmarks of the trend. And the good news is that it is possible to achieve this effect in a lasting way without having to keep reapplying the gloss, thanks to the experience HydraFacial Perk Lips, which, through the combination of in-office treatment with homecare care, is able to provide hydrated, shiny lips, revitalized and slightly volumized.

“In the office, the HydraFacial Perk Lips experience is carried out with the exclusive roller-flex technology, which, through vacuum suction, promotes gentle cleaning and exfoliation while depositing a powerful nourishing and moisturizing serum on the skin of the region, which, after the treatment is taken by the patient to be applied at home, thus contributing to prolong and gradually improve the results of the procedure”, says dermatologist Dra Ana Macedo, member of the Brazilian Society of Dermatology and the Brazilian Society of Dermatological Surgery. The result, which can be seen immediately, is silkier, hydrated and shiny lips, in addition to a temporary volumizing effect.