Fashion

This Fendi Baguette bag will be the bag of the spring

25 years after its birth, Fendi brings back into the spotlight the bag created to pay homage to the founder and matriarch Adele Casagrande Fendi, born from an evolution of the iconic Baguette created by Silvia Venturini Fendi in 1997.

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Rethinking an icon, bringing it into the contemporary. With this idea, the Mamma Baguette by Fendi is back in the spotlight after 25 years. The bag, created in the late 90s as a tribute to the founder and matriarch of the maison, Adele Casagrande Fendi , is the mother of the mythological Baguette that from a simple bag has transformed into the deluxe symbol of a generation. To be carried on the shoulder, it is the XL version of the bag designed by Silvia Venturini Fendi in 1997. It takes on the style and characteristics of the bag that is the symbol of the double F brand, such as the rectangular shape, the flap closure, the shoulder strap and the buckle with the FF logo . But in the spring summer 2025 version it explores its metamorphic nature, playing with deluxe details, experimenting with three new sizes (Large, Medium and Small) but above all exploring a colour palette of delicately romantic shades. Because next to the contrast of black & white, shades of dove grey, pale pink, sage green and matcha appear. To tell the spirit of the season, a floral decoration of beads and crystals on suede.

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