Hair: here is the ideal hair routine to redensify it and prevent hair loss
Whether you want to redensify your hair, prevent or slow down hair loss, it is essential to have a care routine adapted to your needs. This is why Kérastase has created Genesis Homme, a range of 5 products with instant redensifying results and long-term anti-hair loss power.
If your goal is to have thicker hair, know that you are not the only one: 70% of men are affected by hair loss or loss of their density, including 1/3 before the age of 35. year. But only 16% of them use treatment. However, whether you want to strengthen your hair in prevention, fight against the beginning of hair loss or redensify it, it is essential to devote some time to a simple routine to take care of it. A dual-action redensifying program designed to instantly gain hair mass, Kérastase's new Genesis Homme range uses science developed by the brand since 1964 to tackle the two main causes of hair loss - loss of density and thinning. - with advanced active ingredients, delivering instant volumizing results and long-term growth benefits.
Powered by a dual-action fortifying system, the Genesis Homme collection is infused with follicle-boosting ingredients like creatine, ginger root and aminexil (a powerful alternative to minoxidil). Aminexil helps the hair to anchor itself more firmly in the scalp and slows down its fall. Recognized as a stimulant promoting the microcirculation of nutrients, ginger root has protective effects against external aggressions. Creatine allows the reconstruction and strengthening of the hair structure by boosting its resistance against heat and UV rays. These three active ingredients are associated with the expanding polymer which makes the hair instantly thicker from the first use. Easy to use, discreet and luxurious, the Genesis Homme range includes two shampoos, a thickening spray, a densifying wax and a serum. Used in prevention or treatment, the promise of instantly stronger, denser hair and slower hair loss, in just six weeks.
The Kérastase Genesis Homme range is available in pharmacies, drugstores and authorized distributors.
